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IN-DEPTH TUTORIAL / 02

Positioning briefs: evidence, concrete value and review comments

Compare three synthetic product notes, distinguish common features from supported claims and revise copy against two review comments.

Prepared by shancha6 stages · Complete prompts5 practice files
On this page
  1. Inputs and complete outputs
  2. Preparation and capabilities
  3. Execution and takeover boundaries
  4. 01 Inventory sources and the reader’s job
  5. 02 Separate shared features from possible differences
  6. 03 Write concrete positioning and three value points
  7. 04 Revise against comments with a change trail
  8. 05 Check the actual Docs target and version
  9. 06 Validate positioning through real feedback
  10. Troubleshooting and acceptance
  11. Download practice files
  12. Sources and verification scope
THE RESULT

Check the input, then compare the complete deliverables

Explore the original materials, item-by-item outcomes and full report below. Attempt the input independently before using the reference to find omissions or disagreements.

Demonstration scope

Product and competitor material is synthetic. No live sites or Google Docs were accessed, and no market outcome was measured.

Positioning briefs practice
3 product notes · 2 comments

Original synthetic material. Try the input independently, then compare the reference results.

Original synthetic input
{
  "synthetic": true,
  "case": "google-docs-positioning-brief",
  "data": {
    "reader": "Small teams organizing customer email every week",
    "sources": [
      {
        "id": "P01",
        "product": "Our product",
        "text": "Turns email into actions and reply drafts with source references. No measured time savings."
      },
      {
        "id": "P02",
        "product": "Competitor A",
        "text": "Provides email summaries; the public page did not mention source references."
      },
      {
        "id": "P03",
        "product": "Competitor B",
        "text": "Provides action extraction and drafts. Pricing and permission details were not obtained."
      }
    ],
    "feedback": [
      {
        "id": "C01",
        "text": "Remove the unsupported claim that this is unique."
      },
      {
        "id": "C02",
        "text": "Remove the unsupported 50% time-saving number."
      }
    ]
  }
}
Processing rules
Use only P01–P03. A feature not mentioned is unknown, not absent. Separate shared features, supported product capabilities and unverified differentiation. Remove unique/leading claims and invented outcomes. Process C01/C02 without overwriting an online document.
This shows complete inputs and expected outputs. Switching tabs runs no task; verify real connections and writes separately in your environment.
BEFORE YOU START

Prepare the materials and check your tools

Start with the practice files

  • Inventory reader needs, three sources and two comments.
  • Separate feature evidence from outcome claims.
  • Draft locally before looking at reference copy.

Before using real services

  • Specify permitted official sources and reading scope.
  • Keep unreceived pricing and permissions unknown.
  • Verify document id, version and proposed range before edits.

Complete one file-based exercise first. For real services, verify the actual account, available tools and operation scope, then follow the acceptance check at each stage.

Download the original input and rules ↓
EXECUTION & TAKEOVER

Execution and takeover boundaries

The actions below require the agreed inputs, accounts and scope. Configuring a Routine does not expand that authorization.

Can run automatically

Draft a positioning brief from supplied product evidence and comments, preserving fact ids, revision reasons and evidence gaps.

Requires confirmation

Confirm overwriting Google Docs text, submitting comments or sharing documents. Feature and performance claims in the text must have supporting evidence.

Take over after a failure

Preserve the original and proposed changes when evidence conflicts or writes are uncertain. Have the user inspect versions, comments and saved content before further edits.

STEP 01

Inventory sources and the reader’s job

Positioning expresses value for a concrete reader. Incomplete source material narrows what a comparison can establish.

Stage 01 · Inventory sources and the reader’s job
Use source-data.json only. Map the reader’s job, visible P01–P03 text and missing material. Do not search other competitors. Save source-map.md before writing promotional claims.
Expected output

A reader/source map.

Acceptance check

Missing pricing, permissions and features stay unknown.

STEP 02

Separate shared features from possible differences

Not mentioned does not mean unavailable. Explain what the product evidence supports without asserting competitors cannot do it.

Stage 02 · Separate shared features from possible differences
Build a claim→evidence→shared/candidate difference/unknown matrix. Cite P ids. Exclude unique, leading and unmeasured performance numbers.
Expected output

An evidence matrix.

Acceptance check

Actions/drafts are shared; missing competitor information is not a negative fact.

STEP 03

Write concrete positioning and three value points

Use observable tasks and outputs rather than abstract adjectives. Channel length can vary while facts stay consistent.

Stage 03 · Write concrete positioning and three value points
Write one positioning sentence, three value points and one candidate paragraph each for website, X and LinkedIn. Attach source ids and flag wording requiring user validation. Promise no time or revenue gains.
Expected output

Channel copy with evidence.

Acceptance check

Capabilities trace to P01 and no unsupported outcome number appears.

STEP 04

Revise against comments with a change trail

Resolve the referenced claim and explain the edit. Keep a single revision chain instead of creating new documents to bypass feedback.

Stage 04 · Revise against comments with a change trail
Apply C01/C02: remove unique and unsupported 50%; clarify source references. Return revised copy and a response for each comment. Add no feature, testimonial or new achievement.
Expected output

Revised brief and two resolutions.

Acceptance check

Both comments are handled without introducing new exaggeration.

STEP 05

Check the actual Docs target and version

Creating a document, replacing text and resolving comments are separate operations. Protect unrelated user changes.

Stage 05 · Check the actual Docs target and version
Read <Docs id/current version> first and show the proposed paragraph diff. After specific confirmation, edit that range only and read back text/comment status. If unsupported, deliver a file marked unwritten; do not create duplicate documents.
Expected output

A verified revision or local file.

Acceptance check

The same document id is used and unrelated edits remain intact.

STEP 06

Validate positioning through real feedback

Finished copy does not prove market acceptance. Keep hypotheses visible for user interviews or experiments.

Stage 06 · Validate positioning through real feedback
Draft a positioning-brief Skill covering reader, source dates, claim matrix, channel copy, comment handling, versions and open validation questions. Stop at a document draft; do not change the site, publish or schedule promotion.
Expected output

A reusable process with research questions.

Acceptance check

Candidate positioning is not reported as proven differentiation.

TROUBLESHOOTING & ACCEPTANCE

Find the evidence before choosing the next action

A competitor did not mention it

Say not established in the supplied material, then request authoritative evidence if needed.

Copy becomes vague

Return to a concrete task and observable deliverable.

Comments led to another document

Check target id and keep one revision chain.

Where did the performance number come from?

Remove it without a measurement record.

Check every item before finishing

These page-local checkboxes reset on refresh. Checking them does not verify a real service connection.

Checked 0 / 6 items

PRACTICE MATERIALS

Download the inputs separately from the reference answers

Start with input and rules without showing the reference answers. After acceptance, save the report and complete prompt set.

SOURCES & VERIFICATION

Check documented capabilities and exercise results separately

Content updated: · Editing a page does not reverify its sources or live workflow.

Documentation review: Unverified · no review date recorded
No case-specific documentation review is recorded. References below are provided for review and do not establish verification.

Live workflow verification: Unverified
Live accounts, external writes, scheduled execution and long-term operation are unverified. Synthetic exercises and page checkboxes do not establish live verification.

Product and competitor material is synthetic. No live sites or Google Docs were accessed, and no market outcome was measured.

  1. Grok Bot: files and results ↗

    Check uploaded inputs, actual output paths and delivered files.

  2. Grok Bot: apps and the shared computer ↗

    Check connected accounts, available tools, visibility and user takeover.

  3. Grok Bot: Skills and Routines ↗

    Validate a manual run before saving a method or scheduling it.

NEXT STEP

Try another small batch of your own material

Retain original input and operation records. Verify that each result can be traced before adding connections or recurring runs.

217 related external resources →Official sources and original authors’ posts, each with a note on what was checked.

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